Who's who?

Welcome to our regular profile about who's who in internal comms.

If you'd like to be featured, just complete the form and send your favourite photo. If there's someone you'd love to know more about, let us know and we'll do the rest!


Zane Ewton


Arizona Public Service (APS)

Job Title

Communications Consultant

Time with company

6 years

Connect with Zane

Take five

What did you want to be when you were growing up?

I went through some phases as most kids, but the main thing was to write and photograph for rock and roll and pro wrestling magazines. I'd be hanging out with Guns n' Roses and Rowdy Roddy Piper.

If you could have one wish, what would it be?

To travel even more.

What’s the best advice you’ve ever been given?

When you sit down to start a project, let it be the most interesting and exciting thing you've ever seen, until you're done with it. Then move on to the next and let it be the most interesting and exciting thing, and so forth.

If you could have any super power what would you choose?

Does time travel count? If so, time travel.

What’s the secret to a good life?

Family and purpose.

Graphic from the podcast Zane co-hosts and edits

A tour Zane coordinated for a group of 8th graders

Tell us a bit about your role:

I work on our employee communications team as a writer, photographer, video and audio producer, specifically for our company publications. Everyday, I create content to support the employees who make the magic happen for our company mission, values and goals.

What’s on your internal comms agenda right now?

We launched digital signage and an employee news app. Our main goal is to develop those two resources as interactive tools for employees to stay abreast of all company news, but also connect with each other and the company values. We are developing exclusive content for the employee app to promote downloading and frequent use - this includes a podcast, videos and more.

Who, or what, has had the biggest impact on internal comms in your organisation in the past year?

I am just one part of an excellent team of professionals who are bright, dedicated and doing excellent work to support out internal clients and the company's values.

What’s your proudest achievement or best day in your current role?

Every opportunity I have to learn something new or push myself out of my comfort zone is a great day. I'm lucky that happens often.

How would you advise someone considering a career in internal comms?

It helps to love what you do and the people you are doing it for. If you've got that, you can overlook some of the frustrations with corporate politics, approval policies, etc. If you love it, everything else will fall into place.

What do you think are the top three trends in internal communications to watch out for in 2018?

1) We seem to talk so much about data. I don't see that fading any time soon.  

2) I hope to see more examples of companies using employee-specific apps. 

3) The third is not a trend, but I hope it never fades and that is keeping our primary focus on great storytelling. Candid, honest storytelling.

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